How Hosting an Event Can Bring New Clients to Your Private Practice

This article will address how an event can function as a marketing strategy and how you can start planning you own to fit your personality and business strategy.

Private Practice Website Essentials: The Must-Have Practice Information

Whether you are new to private practice or have been in the industry for years, nowadays, your website is where first impressions are made. No matter what your site looks like, having the right information in easy to locate places will go a long way in making that...

The Stress of Yes: Decision-Making Skills for Dietitians

You have two job opportunities—which one do you choose? How do you decide if it is the right time to take the leap by opening your own private practice? What about deciding on a college or an internship? Should you go back to school for another degree? What about that...

Integrating Telehealth into Your Private Practice

Telehealth is an exciting new development in the nutritional counseling community, but how do you get started? If you have your own practice already where you meet clients for in-person sessions, telehealth might seem like a difficult item to integrate into your existing...

Creating Packages for Your Nutritional Private Practice

One great way to draw in a client and keep them coming back is to create packages. While there is nothing wrong with selling your dietetic services à-la-carte, a package will help your clients to understand what you already know—their problems probably cannot be fixed in...

The RD’s Guide to Private Practice Intake Forms

If you are new to private practice, one of the most important forms that you will be working with is your client intake form. This form is where you capture your client’s basic information. This article will quickly cover what goes on this form, tips for creating one just...

RD Marketing: The MailChimp Automated Email Guide

Whether you are new to marketing or these tactics are all old-hat for you, this article will walk you through the step-by-step process of creating a drip campaign through the email marketing platform, MailChimp. First, let’s circle back—what is a drip campaign?

5 RD Marketing Strategies You May Not Have Thought Of

When you are first starting your private practice, it can be a challenge to start building up that client base. Your first few clients you may have met through word-of-mouth or a referral from the neighborhood gym, but as your practice grows, you will only need to continue...

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